Digital Media Manager 

Location: New York

Job description:

Come join the MullenLowe Mediahub team in our New York office. Mediahub is a global media agency and one of the hottest media shops in the country.

We are seeking a Digital Media Manager to join our New York team.

The Digital Media Manager will support the Associate Media Director to establish Media Strategies and Holistic planning approaches across Display, Mobile, Video, Content Marketing and Programmatic. Knowledge in Paid Social & Search a plus. In addition:

  • Lead day-to-day digital campaign management needs and oversee campaign execution
  • Train and assist in the development of Media Coordinator and Media Planners
  • Work as the key client contact managing day-to-day questions and developing appropriate courses of action
  • Explore media alternatives and develop new solutions and POVs, demonstrating strategic thinking, creativity, and solid understanding of digital industry trends and partners Oversee media plan and budget maintenance, ensuring strong level of accuracy
  • Compile and interpret media research for use in media plan development and new business opportunities
  • Evaluate sponsorship opportunities on an ongoing basis; meet with media representatives on an ongoing basis
  • Present media plans and recommendations internally to integrated team and to clients (junior & senior level)
  • Oversee revision of media plans as needed throughout course of a quarter/year; oversee budget changes and flowcharts depicting current media activity. Monitor campaign changes within database (PRISMA & Mbox)
  • Lead the team in developing and organizing client reporting ensuring that all deadlines are met.  Able to dig into reports with the support of the analytics team and media planners to generate key insights relevant to campaign goals
  • Help in the development of competitive analysis in order to gain knowledge of the competitive marketplace
  • Maintain responsive working relationships with internal media buyers, creative teams, and other media contacts

Desired Skills and Experience:

  • Bachelor's degree, preferably with a concentration in advertising, marketing, communications or related field
  • A minimum of 3-4 years of digital media planning and buying experience
  • At least 1-year experience of managing and developing a team
  • Proven analytical, strategic thinking, and communication skills
  • Strong understanding of ad operations and ad tech
  • Proven media planning skills
  • Clear understanding of the media process
  • Ability to work independently or as part of a team
  • Proficient in syndicated research tools such as Comscore, MRI, Nielsen and Prisma / MediaOcean
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